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"Public
Relations Often Elevates Western IT Companies Above Their Japanese
Counterparts"
CIPRA Newsletter, November 15, 2003 |
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"Public
Relations Elevates EuroAmerican Companies Above Their Japanese Counterparts"
Top Brand Weekly, September 2003 |
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"Chinese
Companies Establish Brand Awareness In Overseas Markets"
Top Brand Weekly, August 27, 2003 |
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"Beyond
Kicking the Tires"
SinoPR.net, August 27, 2003 |
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"Public
Relations Often Elevates IT Companies Above Their Japanese Couterparts"
SinoPR.net, August 27, 2003 |
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"China-Made
ø Low-Quality Image"
Spotlight Times, August 20, 2003 |
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"Hoffman
Uses High-Tech To Escape Fatal Disease"
China Business Daily, August 5-11, 2003 |
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"OP-ED:
Facing SARS Threat: A Firm’s Firsthand Account"
PRWeek, July 21, 2003 |
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"Silicon
Valley Buzz"
China Mobile Comm., June 2003 |
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"Chinese
Companies Establish Brand Awareness in Overseas Markets"
AmCham China Brief, July - August 2003 |
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"Beyond
"Kicking the Tires" During a PR Agency Review "
PR World, July 2003 |
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"OP-ED:
Facing SARS Threat: A Firm’s Firsthand Account"
PR Week, July 21, 2003 |
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"Silicon
Valley Buzz"
China Mobile Comm., June 2003 |
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"Media
in China: Opening Up or Still Covering Up?"
AmCham China Brief, June 2003 |
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"Developing
a brand in China? It helps to walk with a giant."
AmCham China Brief, May 2003 |
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"Silicon
Valley Buzz"
China Mobile Comm., May 2003 |
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"Silicon
Valley Buzz"
China Mobile Comm., April2003 |
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"Who
Put PR in the PRC?"
AmCham China Brief, April 2003 |
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"Beyond
"Kicking The Tires" During A PR Agency Review"
CIPRA Newsletter, April 2003 |
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"Getting
Customers to Shill for You"
DigiTimes, October 2002 |
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"Telling
Your Company's Story In Tough Times"
DigiTimes, September 5, 2002 |
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"Facing
Challenges A Joyful Task"
International Business Daily, July 21, 2002 |
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"It
Is Important For Public Relations To Solve Practical Problems"
Beijing Modern Business Daily, July 8, 2002 |
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"The
Hoffman Agency Names Whitney Small Managing Director Of Its Asia Pacific
Region"
SOHU.com, June 21, 2002 |
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"The
Hoffman Agency Names Whitney Small Managing Director Of Its Asia Pacific
Region"
sina.com, June 20, 2002 |
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"The
Value Public Relations Can Add: Enhancing Technology's Productivity"
Public Relations World, June 2002 |
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"Haste
Makes Hype"
DigiTimes, June 2002 |
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"Reevaluate
The Value Of PR"
DigiTimes, April 5, 2002 |
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"Hoffman:
Conducting PR On A Global Scale In China"
"Professional Career, March 22, 2002 |
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"Global
PR Agencies: Opportunities or Challenges?"
China International Business News, March 13, 2002 |
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"'Customer
Is King', A Dangerous Creed"
DigiTimes, March 5, 2002 |
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"Hoffman:
Conducting A Big PR Campaign On A Global Scale"
Public Relations World, March 2, 2002 |
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"Mimio
Campaign Opens Up Remote Learning In China"
PR Week, March 1, 2002 |
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"New
Concept Of "The Customer Is King"
Ynet.com, February 21, 2002 |
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"Haste
Makes Hype"
Public Relations World, January 1, 2002 |
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"The
Hoffman Agency Asia Pacific Named 2001 "'Asian Network Of The
Year'"
CIPRA Newsletter, January 2002 |
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"The
Hoffman Agency Asia Pacific Names 2001 Asian Network Of The Year"
ChinaPR.com, December 17, 2001 |
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"Image
Building In The Middle Kingdom"
China Daily, December 3, 2001 |
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"Now
Is The Time For PR"
China High-Tech Industry Herald, November 20, 2001 |
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"CEO
Of American PR Company - The Hoffman Agency's Lou Hoffman"
International Business, November 11, 2001 |
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"Hoffman:
Conducting PR On A Global Scale In China"
Internatinal Business, August 28, 2001 |
| |
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"Crafting
Global PR Tactics"
China Daily, July 23, 2001 |
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"Maintaining
Trust For Mutual Success"
China Daily, July 16, 2001 |
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"Publicizing
DotComs In A Post-Bubble Era"
China Daily, June 25, 2001 |
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"Peerless
Players Join Hands For PR"
Computerworld Expo Daily, September 8, 1999 |
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"Outstanding
People Creating Outstanding Results"
Public Relations, September 1999 |
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"Computerworld
Expo Partners With Specialized PR Agency For Preparation"
Science & Technology Daily, June 30, 1999 |
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"China
Computerworld Expo Join Hands With PR Agency For The First Time"
People's Daily Online, June 20, 1999 |
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